Bulletin Year: 2022 - 2023 Undergraduate Bulletin | View this course in the current bulletin.
PR 350 Sport Public Relations and Media 4 cr.
  • Offered: Every Three Semesters
  • Prerequisites: A 2.25 GPA, declaration of a major in Public Relations, and a “C” or better in PR 231.
  • Bulletin Year: 2022 - 2023 Undergraduate Bulletin

Students learn about the sport public relations field with a focus on publicity and promotion techniques used to attract fan attention and generate revenue. Unique aspects related to media relations and social media promotion are also covered.