New Markets, New Supports
Grow and support our student body by identifying new markets, developing new academic offerings, and supporting our students’ mental and physical health.
New Markets, New Supports
NMU recognizes the necessity for highly effective recruitment and retention programming. Demographic and other external factors will create strains on enrollment and resources in the coming decade. In order to plan for these challenges, significant investments in enrollment and student success strategies are needed to lead us into the future in a strong position to serve our students effectively.
Focus Goals
G1: Recruitment
- Increase NMU competitive edge in attracting students
- Leverage the unique programs offered by NMU to attract students
- Increase diversity of the student body
G2: Student Success and Retention
- Engage in proactive, holistic advising leveraging student success technology and student-centered analytics
- Increase student sense of belonging and engagement
- Strengthen support for mental health and physical well-being
G3: Academic Program Innovation
- Drive academic innovation of new and existing programs to attract new students
- Employ new flexible, responsive and adaptive methods of content delivery to better meet the needs of current and future students.
New Markets, New Supports Focus Goals
| Item | Strategy | Oversight | Goal Alignment | Focus Area Key Metrics | Timeline |
|---|---|---|---|---|---|
| 1 | Create comprehensive enrollment plan |
Academic Affairs Global Campus Graduate Studies and Research Technology and Occupational Sciences |
G1, G2 |
Enrollment targets identified |
2022 |
| 2 | Cultivate and launch ideas that will lead to academic and support programs that are future-focused | Academic Affairs | G1, G2, G3 | New and transformed programs | 2023 |
| 3 | Enhance programming that increases students’ sense of belonging and engagement | Dean of Students | G1, G2 |
Participation and satisfaction in student groups
|
2022 |
| 4 | Construct mental and physical health and wellness center adjacent to resident student population, and migrate health center and counseling services to new facilities |
Academic Affairs Finance and Administration |
G1, G2 | Students will receive physical and mental health services in new facilities by January 2024 | 2024 |
| 5 | Align all advising and ongoing student success efforts | Student Success and Wellness | G2 |
Percent of students advised by student success specialists Persistence and graduation rates |
2022 |
| 6 | Invest in facilities projects that enhance the student experience |
Academic Affairs Finance and Administration |
G1, G2, G3 | Completion percentage of key projects with direct connection to the student experience | 2022 |
| 7 | Integrate student-centered analytics designed to improve student experiences and outcomes | Institutional Effectiveness | G2 |
Percent of student population to which the model has been applied Model accuracy |
2022 |
| 8 | Identify and develop internal areas where strategic partnerships would be beneficial for student support and academic innovation |
Academic Affairs Extended Learning
|
G1, G2, G3 |
Number of potential opportunities Percentage of opportunities where partnerships were established |
2023 |
| 9 | Build out and adopt the Education Success Platform (ESP) | Student Success Collaborative | G2 | Usage of ESP (faculty, students, advisers) | 2022 |