All marketing minors must earn a 2.00 GPA.
For department information or additional degree requirements, go to the Business, College of department page.
For related information from the Bureau of Labor Statistics, http://www.bls.gov/ooh/business-and-financial/market-research-analysts.htm
| Total Credits Required | 20 |
| Core Course | 4 | |
| MKT 230 Introduction to Marketing | 4 | |
| Electives | 16 | |
| Choose four courses from the following: | ||
| MKT 310 Marketing for Entrepreneurship (4 cr.) | ||
| MKT 331 Retailing and Supply Chain Management (4 cr.) | ||
| MKT 335 Consumer Behavior Analysis (4 cr.) | ||
| MKT 360 Controversial Issues in Marketing and Management (4 cr.) | ||
| MKT 411 Professional Selling (4 cr.) | ||
| MKT 430 Services Marketing (4 cr.) | ||
| MKT 432 Advertising and Integrated Marketing Communications (4 cr.) | ||
| MKT 466 International Marketing (4 cr.) | ||
| MKT 470 E-Commerce and Digital Marketing (4 cr.) | ||
Bulletin Year:
2022 - 2023 Undergraduate Bulletin
| View the current NMU Catalog.