About University Marketing and Communications
The University Marketing and Communications Office is responsible for maintaining, enforcing, evolving and communicating Northern’s brand across a variety of media. From print ads for various campus happenings to custom splash pages for specific departments, UMC exists to serve and support the entire university.
In addition to the internal support for on-campus departments, UMC also serves as the primary point of contact for outside media and the community.
The UMC team is ready to assist on-campus departments with all of their marketing and communication needs. Explore the links below to learn more about our services and expertise.
Recruitment Marketing: Be Northern Campaign
University Marketing and Communications works in conjuction with our admissions teams to develop and evolve our recruitment marketing campaigns and creative. "Be Northern", the university's current recruitment campaign, showcases the personalities and interests of our diverse student body while linking them to the the overarching feeling of determination, character and spirit that is unique to NMU.
All of NMU's photography, videography, copywriting and creative concepts are developed in-house by UMC's talented team of full-time staff and part-time students.