About University Marketing and Communications
The University Marketing and Communications Office is responsible for maintaining, enforcing, evolving and communicating Northern’s brand across a variety of media. From print ads for various campus happenings to custom splash pages for specific departments, UMC exists to serve and support the entire university.
In addition to the internal support for on-campus departments, UMC also serves as the primary point of contact for outside media and the community.
The UMC team is ready to assist on-campus departments with all of their marketing and communication needs. Explore the links below to learn more about our services and expertise.
Recruitment Marketing: Find Your Flame
University Marketing and Communications works in conjunction with our admissions teams to develop and evolve our recruitment marketing campaigns and creative. Our most recent "Find Your Flame" campaign was inspired by feedback sessions with current students, and the slogan itself was chosen by over 200 surveyed high school students.
NMU is more than a university, it is where students find their passions and grow into the best version of themselves. It is where they discover the knowledge and determination to make a difference in the world. Their "flame," whatever it may be, is supported and encouraged.
All of NMU's photography, videography, copywriting and creative concepts are developed in-house by UMC's talented team of full-time staff and part-time students.